The U.S. Water Partnership with support from Microvi Biotech Inc., Water Environment Research Foundation (WERF) and District of Columbia Water and Sewer Authority (DC Water) convened a webinar with various perspectives on the development and marketing of innovative water treatment technologies. The webinar focused on an overview of innovative solutions in the water industry and the challenges that are faced while entering the market. Also, it presented how the collaboration between organizations can help bring such technologies to the field quickly and efficiently. The webinar was supported with practical experiences shared by three experts: Ameen Razavi, Director of Innovation Research, Microvi Biotech Inc. Jeff Moeller, Director of Water Technologies, Water Environment Research Foundation (WERF). George Hawkins, Chief Executive Officer (CEO) and General Manager of the District of Columbia Water and Sewer Authority (DC Water).