Behavior Change & Communications
According to USAID, behavior change and communications focuses on facilitating and encouraging health-promoting behaviors. It uses behavior as a lens to ensure appropriate use of and demand for improved services; it also maintains this approach in planning and designing infrastructure and services. Resources available in this sub-theme include school hygiene seminars, hygiene support contacts, and information on safe hygiene practices.
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Behavior Change & Communications Resources
Real Impact: Ethiopia Hygiene Improvement Project
U.S. Agency for International Development
Hygiene in Practice (HIP) employed an at-scale approach in Ethiopia's Amhara Region, predicated upon the principle of multiples. The project promoted improved hygiene behavior by working on multiple levels, engaging multiple players, and stressing multiple behaviors through multiple...Read more
Regional focus:
Ethiopia, Sub-Saharan AfricaReal Impact: Senegal the Water and Development Alliance
U.S. Agency for International Development, The Coca-Cola Company
USAID's Real Impact series highlights examples of water sector projects around the world. Each case example provides from-the-field insights about successful approaches, challenges faced, and lessons learned...Read more
Regional focus:
Senegal, Sub-Saharan AfricaWho Will Go for the Ball? A WASH Education Comic Book
Relief International, U.S. Agency for International Development
This behavior change communications tool was designed by teenagers in Ghana to get their peers to think about WASH in their daily lives.Read more
Regional focus:
Sub-Saharan AfricaMy Health, My Wealth: The WASH Funtivity Book
Relief International, U.S. Agency for International Development
This behavior change communications tool, designed for children 6-12 years of age, is full of fun activities to get kids thinking about proper sanitation and hygiene practices.Read more
Regional focus:
Sub-Saharan AfricaUSAID Ghana WASH Project: Winrock International's Behavior Change Communication (BCC) Strategy for the Ghana WASH Project
U.S. Agency for International Development
Water, Sanitation and Hygiene (WASH) are powerful drivers of human development, as they affect quality of life through improved health and rising wealth. Behavior change interventions are crucial to not only improving hygienic health, but also generating multiplier social impacts. Awareness is...Read more
Regional focus:
Ghana, Sub-Saharan AfricaMenstrual Hygiene Management (MHM) Mini Toolbox for Teachers and Schools in Zambia
U.S. Agency for International Development
This toolkit was designed to help teachers, School Health and Nutrition (SHN) coordinators, and other school personnel in Zambian primary schools who are carrying out menstrual hygiene management (MHM) programs or activities in their schools. It contains a set of basic documents, such as a...Read more
Regional focus:
Sub-Saharan AfricaDon't see what you're looking for? You can search USWP member sites, request a resource, or contact the USWP.